Who we work with · Dentistry and implants

Record spend, squeezed owners, and the most-compared purchase in the category

Cosmetic and implant dentistry is cash-pay, high-ticket and intensely compared: a full-arch patient asks about cost, about abroad versus home, about whether it is worth it, across every engine there is. Owners, meanwhile, have watched expenses outrun revenue for a decade. The practice that answers the patient's questions plainly, and recalls properly, grows; the one that buys clicks into a slow front desk does not.

Dentist laughing with a patient in a bright treatment room
What the numbers say

Three facts that shape the plan for dentistry and implants practices

$189B

US dental spend in 2024, a record; cosmetic dentistry is effectively all cash-pay.

ADA Health Policy Institute, January 2026.
16.1%

of US dentists now DSO-affiliated, up from 7.2 percent in 2015, and over a quarter of early-career dentists. Groups buy marketing centrally.

ADA HPI, September 2025.
~$15K

average price per All-on-4 arch in the US; full-arch is the fastest-growing high-ticket dental segment and the most price-researched.

NewMouth pricing, 2026; consensus.
Procedures we see most

Where the margin and the research intensity meet

Single implants and full-arch (All-on-4)Veneers and smile makeoversDoctor-led clear aligners and orthodonticsWhitening and cosmetic restorative workSedation and anxious-patient pathwaysNew-patient and recall programmes
The rules that apply

Written to the strictest rule in your market

Dental advertising rules vary by country and by regulator; the UK GDC and the ASA expect claims to be substantiated and before-and-after material to be typical and consented. Price transparency is permitted as information in most markets and is the most common unanswered patient question. We build it into the procedure pages.

The advertising rules by market, in detail

Usually the first three services

Where the scan usually points for dentistry and implants

What do the engines say about your practice?

Request the Business Scan